Dodge Deora concept (1967)
Concept car · 1967 · Combustion
The Alexander Brothers' radical cab-forward custom pickup and Hot Wheels legend
The Deora was a heavily customized Dodge A100 pickup built by Detroit's Alexander Brothers, Mike and Larry, to a design by Harry Bentley Bradley. Entered through a front hatch made from a 1960 Ford wagon tailgate, with no side doors, it won nine awards including the Ridler at the 1967 Detroit Autorama. Its stock 170-ci Slant Six was relocated rearward. It became one of the original 1968 Hot Wheels 'Sweet Sixteen.'
Key facts
- Base: 1965 Dodge A100 pickup
- Builders: Alexander Brothers (design: Harry Bradley)
- Engine: 170-ci Slant Six (moved rearward 15 in)
- Wheelbase: 90 in
- Length: 189 in
- Awards: Ridler Award, 1967 Autorama
Production
- Status: Concept only
- 1967 Alexander Brothers custom pickup show car (famous as a Hot Wheels model); a one-off never sold.
- Revealed at 1967 Detroit Autorama
Source: Wikipedia